Sixteen yearsof brandbuilding.
Concept, copy and creative direction across film, print, identity and digital — for 50+ brands including Ageas Federal, Star Health, Beanies Coffee, Tata Motors CV, RR Kabel and McDonald's. Currently Creative Head at Glassbox.
Available · 2026
Mumbai, IN
Creative Director · Mumbai

About
Building brands that move culture — and the numbers behind them.
Sreenath Pillai is a creative leader with over 16 years across advertising, creative strategy, brand-building and visual identity — blending storytelling, strategy and craft into brand ecosystems that connect and convert.
He has worked across FMCG, finance, insurance, telecom, automotive, lifestyle, sports, real estate and technology — for brands including Ageas Federal, Star Health, Beanies Coffee, Tata Motors CV, McDonald's, Jaquar, BSE, HOABL, Kellogg's, Croma, Godrej Properties and Reliance Mutual Fund.
Recognition · 8
Cannes Lions — The Brief 2023 · Global Finalist·Adfest·Goafest·Primetime Awards·ACEF Awards·ET Design & Creativity·Indian Content Leadership Awards·Social Stars
Clients · 23+
Ageas Federal Life Insurance·Star Health·Gokul Agro Oils·Jio Things·McDonald's·Beanies Flavour Coffee·Pocari Sweat·Jaquar Baths & Fittings·Bombay Stock Exchange·HOABL·Tata Tele Business Services·RR Kabel·Fashion Factory·Tata Motors Commercial Vehicles·Shyam Steel·Croma·Sony Sports·Kellogg's·Godrej Properties·Reliance Mutual Fund·Birla Fertility & IVF·Odomos·UFC
◍ Selected work
- 01
Ageas Federal— Har Wada Mumkin
Life Insurance2024→Life Insurance · 2024 - 02
Ageas Federal— #HeartbeatHacks
Life Insurance · Wellness2024→Life Insurance · Wellness · 2024 - 03
Star Health— Vighnaharta
Health Insurance2024→Health Insurance · 2024 - 04
Beanies Flavour Coffee— For Every Mood. For Every Moment.
FMCG · UK Retail2023–24→FMCG · UK Retail · 2023–24
◍ The catalogue · 19 projects
The catalogue.
The wider body of work — TATA Motors, Fashion Factory, Sony Sports, BSE, a Cannes Lions Global Finalist and earlier campaigns. Each opens its own page with film, stills and notes.
Open ↗202601 · SUI Wines
Brand · Switzerland↗
Open ↗202602 · Tom Benz Wines
Brand Book · Germany↗
▶ FilmOpen ↗202303 · TATA Motors · Tunisia
Only The Tough Can↗
▶ FilmOpen ↗202304 · TATA Motors · Nepal
Safety Ki Patshala↗
Open ↗202305 · TATA Motors
Guide On Wheels — App↗
▶ FilmOpen ↗202306 · RR Kabel · Women's Day
Main Kabel Hoon↗
▶ FilmOpen ↗202407 · Fashion Factory
It's Time To Ex↗
▶ FilmOpen ↗202408 · Fashion Factory
FSW · Fashion Ka License↗
▶ FilmOpen ↗202309 · Sony Sports
It's Not Football, It's War↗
▶ FilmOpen ↗202410 · Bombay Stock Exchange
Investor Education · ODR Films↗
▶ FilmOpen ↗202411 · Short Film
Red Wali Dress↗
Open ↗202312 · Cannes Lions
The Brief 2023 · Global Finalist↗
Open ↗202313 · Self Initiated
The BYOB Project — Build Your Own Bottle↗
Open ↗202314 · Odomos
Buzz Off Tool↗
“It's taken me 1,160 days to write this headline.”
A line from a personal piece in the portfolio — the work isn't the ad, the work is the patience underneath it.

Contact
Have a brand worth telling a story about?






