The project
An anchor campaign for Fashion Factory's Fashion Street Week (FSW). We wrote the platform as a licence — Fashion Ka License — turning over-the-top dressing into a legitimised, permission-giving cultural event.
Notes
- —Anchor film + retail comms
- —FSW identity stamp + posters
- —Influencer activation kit
Film
Tagged
Advertising · Fashion Week · Identity
Original case
View on Behance ↗Next project